Most of us are a bit uneasy about the idea that somebody can influence our thinking without our awareness. We are bombarded by enough obvious persuasive messages as it is, without having to worry about messages we don’t even notice. Although this example is not exactly subtle, and one wonders Read more…
School starts soon, but I wanted to show you one more recipe before this blog returns to issues of neuroscience and psychology. This is a multi-generational family recipe that everyone in my family loves — and yours might just love it, too! Excuse the pun, but this midday meal is Read more…
“Everybody loves a winner,” or so we often hear, but it may not necessarily be true, especially at bowl time. According to Joseph Vandello and his colleagues at the University of South Florida (which incidentally boasts a pretty good football team), we like underdogs. Vandello et al. presented participants with Read more…
I must confess to being a sucker for any study involving rhesus monkeys. I developed a fondness for the little guys during my grad school days at UCLA, even though they were prone to homocidal impulses when they got loose. They’re just sooooo smart. Now we learn that they may Read more…
Given my outcome on the EQSQ scale, not to mention my addiction to Zelda on the Wii, I think I qualify as a bona fide geekette. Shopping for the geeks you love can be challenging, as of course, we buy every electronic gizmo at top price the minute it comes Read more…